Notable Hispanic Leaders Within the Hashish Trade

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Nationwide Hispanic American Heritage Month is widely known from September 15 by way of October 15. Inexperienced Market Report desires to rejoice the achievements and contributions of a few of the leaders within the hashish {industry} who establish as such. Whereas this checklist doesn’t embrace the entire notable Hispanics within the {industry}, it’s a begin in the direction of recognizing a few of the key gamers. 

 Jushi Holdings Inc. Chief Operations Officer Leonardo “Leo” Garcia-Berg

Leo brings huge operational expertise and world provide chain administration to his position as Jushi Holdings Inc.(CSE: JUSH) (OTCQX: JUSHF) Chief Operations Officer at Jushi. Earlier than becoming a member of Jushi, Leo served in quite a few roles at Anheuser-Busch InBEV (“AB InBev”). Because the World Director of Worth Creation, World Procurement Officer, Leo led methods targeted on enhancing manufacturing, logistics, sourcing, and operations throughout the corporate’s breweries worldwide. Whereas at AB InBEV, Leo had the chance to combine the Modelo services positioned in Mexico into AB InBEV. Along with his positions at AB InBEV, he additionally served as a world guide for McKinsey & Firm, specializing in operational methods, procurement, organizational transformations, together with provide chain and end-to-end course of optimization options. Leo obtained his Bachelor of Science diploma in electrical engineering from Instituto Tecnológico de Buenos Aires in Argentina, and earned his MBA from The Wharton Faculty of the College of Pennsylvania.

Mark Flores, Head of Model and Buyer Engagement, Receptor Manufacturers 

Mark Flores has over 18 years of expertise in company, non-profit, and shopper advertising throughout the normal and multicultural/Latinx markets. With a historical past in training coverage and political consulting, Mark labored because the communications director for one in all Chicago’s largest constitution faculty operators and served as Commissioner of Latino Affairs for the town below Mayor Richard Daley. After years in politics, Flores joined ICF Subsequent to construct their multicultural division for the MolsonCoors consumer. Throughout his eight years on the company, he constructed the division and have become the consumer workforce director, managing a 28 individual workforce accountable for Molson’s product portfolio of beers and different alcohol-based drinks. At all times making certain that normal market applications included multicultural extensions, Flores constructed each the enterprise and the groups throughout his tenure at ICF.

 Flores is at the moment with Receptor Manufacturers, a cannabis-specific advertising agency the place he’s the director of shopper engagement engaged on quite a lot of initiatives that embrace retail, model advertising and public relations. His background in area of interest group advertising has aided his potential to interrupt into hashish whereas having his eye on the way forward for hashish advertising within the multicultural area.  

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Richard Acosta, Co-President, GreenTech Properties, Inc.

Richard continues to advance the event of the hashish actual property funding world, starting with the 2018 formation of Los Angeles-based Inception REIT, one of many first non-public funding funds within the area. In late 2019, Richard co-founded and led a $225mm Canadian-listed SPAC which merged with and took Israel’s InterCure LTD public on the NASDAQ earlier this 12 months. Most lately, Richard shaped an actual property funding partnership, GreenTech Properties, targeted on supporting environmental sustainability and offering operator-friendly capital alternate options to the favored long-term sale-leaseback mannequin.

Richard is the previous CEO & co-founder of Subversive REIT and Inception REIT, each cannabis-focused actual property funding autos. Richard is an skilled investor with virtually 20 years of funding and portfolio administration expertise throughout numerous business actual property property sorts and funding constructions having originated, underwritten or managed over $13 billion of direct actual property and actual property working firm investments. 

Richard spent practically a decade with Colony Capital the place he final served as a Director. Throughout his tenure at Colony, Richard was concerned in or accountable for the underwriting and execution of fairness and associated investments with a give attention to operationally intensive actual property, together with hospitality and gaming. Richard additionally spent a number of years creating Colony’s deal sourcing and capital elevating capabilities within the Center East. Richard started his profession within the Actual Property Service provider Banking Group at Wells Fargo Financial institution. He’s a member of the City Land Institute and is concerned with numerous philanthropic causes, together with Vista Del Mar Baby & Household Providers the place he serves as Co-Chairman of the Board of Administrators. Richard is a graduate of the Marshall Faculty of Enterprise on the College of Southern California the place he earned a B.S. in Enterprise Administration with a focus in actual property finance.

Cristina Nutzman, VP of Authorized-Labor & Employment at Curaleaf

Cristina Nutzman has devoted her complete profession to Human Sources and Labor & Employment legislation. After graduating from Chicago-Kent School of Regulation, Illinois Institute of Expertise, Cristina labored in Human Sources roles and finally authorized positions throughout the L&E subject. She is a devoted, caring, and skilled labor and employment lawyer with various skilled experiences starting from the federal authorities, non-public observe, and company roles. At Curaleaf, Cristina oversees all authorized labor and employment activations. Lately, Cristina was appointed Chairperson for the Hispanic Legal professionals Scholarship Fund of Illinois.  As a board member and member since 2007, she has been a driving drive behind the success of the group.

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Madeline Padilla, Commerce Supervisor at Papa & Barkley

Madeline Padilla has been with Papa & Barkley for 2 and a half years and has held a number of key roles on the Advertising and marketing Group. Her position has been crucial in constructing the model’s consciousness each in California and nationally as the corporate has expanded. Padilla at the moment serves because the Commerce Supervisor at Papa & Barkley. She works cross-functionally to handle swag, collateral, and merchandising, making certain the model has a voice past its merchandise and resonates with shoppers. Padilla oversees Papa & Barkley’s presence at key nationwide commerce reveals and occasions together with Expo East, Expo West, Corridor of Flowers, and Emerald Cup. She advises on activations and sales space designs that spotlight Papa & Barkley’s merchandise whereas offering training, pleasure, and worth to event-goers.

Steve Bustamante, Stock Management Supervisor from Glass Home Manufacturers 

As the one youngster born in america of his 4 siblings, Steve Bustamante grew up surrounded by his Hispanic heritage. After solely being within the US for a short while, his dad and mom moved him and his siblings again to Michoacan, Mexico. By the point Steve was in 2nd grade, the complete household moved again to Oxnard, California and Steve basically needed to begin from sq. 1 –studying English and reintegrating into American tradition. Upon graduating from Humboldt State College – often called the capital of the hashish industry- Steve turned the primary in his household to graduate from a college. Upon commencement Steve immersed himself within the {industry} absolutely and joined Glass Home as Stock Management Supervisor, a job created particularly for him. Steve’s data in botany made him the proper candidate for processing and stock. Presently, Steve oversees all completed/salable merchandise and finally releases stock that’s appropriate on the market.

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Arlene Pitterson, Director of Strategic Partnerships for Cannaclusive

Arlene Pitterson is an award-winning experiential marketer, creating memorable strategic occasions for shoppers and clients. She has labored with Fortune 100 firms, creating and managing nationwide occasions corresponding to screenings with Fox, Netflix, Procter & Gamble to native occasions in main markets corresponding to NYC, Philly, and Los Angeles. Her numerous experiences within the music, vogue, alcohol, beer, automotive, and training area permit her to have a novel voice that’s not solely related to present developments however perceive methods to make every activation related to the consumer. These numerous experiences introduced her because the Director of Strategic Partnerships for Cannaclusive, the place she connects hashish manufacturers with the purpose of training, advocating, and selling the involvement of individuals of shade within the hashish enterprise. Arlene can be an adjunct teacher of selling on the Vogue Institute of Expertise, instructing college students on built-in advertising and occasion planning.  The Brooklyn, NY native holds a level in Advertising and marketing from Drexel College, at the moment receiving her Masters in worldwide labor relations from Cornell College. 

Eric Lopez, Head of Operations – Lantern

Eric Lopez is head of operations at Lantern the place he leads the execution of the corporate’s development technique throughout markets, working carefully with dispensaries and supply couriers on the platform. Eric started his profession in funding banking, working at Barclays earlier than leaving finance to assist early stage startups scale their operations. Previous to Lantern, Eric was GM for Bungalow’s Boston market and an Ops Supervisor for Rappi in Latin America. Eric holds a Bachelor of Science in Finance from Boston School. Initially from Boston, he’s first-generation Colombian-American.



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