2023 Notable Leaders in Hashish: Luna Stower


Luna Stower

Chief Influence Officer, Ispire

Luna Stower was worker No. 1 at Ispire. Beneath her management, the corporate grew to an 85-person firm and accomplished an IPO on the Nasdaq. With that transfer, she turned the one feminine exec of a hashish vape firm on the American inventory alternate.

Luna is energetic in driving and creating social justice initiatives and academic and service-oriented campaigns at Ispire. She received greatest activist of 2023 award for that California hashish awards, Hashish Tradition Advocate of the yr in 2022 from the California Hashish Chamber of Commerce, and the worldwide legalization award by CannaPortugal.


2023 Notable Leaders in Hashish

Interviewed by Brooke Bilyj

As a hashish government and educator, Luna Stower has been instrumental in constructing and scaling dozens of hashish manufacturers. Raised and based mostly within the Bay Space, Stower advocates for social justice within the trade by authorities relations and give-back campaigns.

Stower at the moment serves as Chief Influence Officer (CIO) at Ispire Know-how, a vape producer in Los Angeles. She additionally judges the Emerald Cup Hashish Competitors Awards and speaks at worldwide hashish expos, whereas advising hashish manufacturers on accountable progress methods.

Why did you become involved within the hashish trade?

I bought concerned after leaving the general public college schooling area, after I realized that schooling was on the core of normalizing and selling plant medication.

My expertise within the conventional hashish market, mixed with experience in curriculum improvement and psychology, places me in a singular place to construct market share and income for hashish firms.

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What challenges do you assist hashish manufacturers overcome?

The largest points dealing with the hashish trade embody overregulation and over-taxation of what was already a thriving, economically wealthy trade. Many manufacturers expertise debilitating obstacles equivalent to expensive rules round labeling and testing, costly and restricted licensing, market overproduction, and a ‘race to the underside’ on costs.

Lobbying and schooling of most people are very important to transferring the legislative needle. I urge us as an trade to do a greater job of teaming collectively to advocate for our frequent pursuits at native, state, and nationwide ranges. If we aren’t on the identical web page with our methods, we’ll proceed to gas market confusion.

Why is social justice central to your mission?

Rising up within the Bay Space, I’ve seen the decimation of my group, particularly these of colour and in marginalized teams, by the racist and unfair drug conflict.

Many individuals on this area are so centered on creating wealth and surviving that they overlook that this whole trade was constructed by activists and advocates for AIDS sufferers and chronically in poor health folks. We frequently depart these legacy leaders behind once we make enterprise plans with out giving again.

What’s your proudest accomplishment?

Turning into a C-level government at a publicly traded hashish firm (Nasdaq: ISPR) was a spotlight. Additionally: understanding {that a} lady might rise the ranks in such a saturated and aggressive area.

Being acknowledged by a number of hashish chambers of commerce and other people’s alternative awards as an excellent and galvanizing activist has been one other spotlight of my profession. Working with girls’s organizations and campaigns supporting folks of colour and marginalized people has introduced a lot that means and satisfaction to my work.

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I’ll always remember the day {that a} workforce of us helped move the regulation decriminalizing using entheogenic vegetation within the metropolis of Oakland. Watching Metropolis Corridor erupt in pleasure—surrounded by fantastic individuals who maintain excessive requirements as gatekeepers for this trade—retains me motivated and tells me I’m on the correct path.

What classes can different companies study from the hashish trade?

The way in which we collaborate with the group and the shoppers is extraordinarily distinctive. There’s a really blurred line between shoppers and trade insiders, which retains the trade down-to-earth and likewise retains shoppers on the reducing fringe of the bigger international dialog.

Join with Stower and study extra at www.LunaStower.com

Sponsored by Ispire Know-how


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